After much thought and deliberation I have settled on the idea of crafts and kids activities. This is in a way a tongue-in-cheek idea, symbolising that helping raise money for oxfam and fighting poverty is really child's play. The target audience is mainly adults as they are the ones who are in a position to do something with their time and money, and every adult likes to think that they could easily do what their 5 year old does for fun, so why not make a blatant point about it. Maybe in an exaggerated step by step guide? Eradicating poverty is as easy as colouring in a fish! There you go, example one.
Here are some examples of childrens crafts. There are hundreds out there, but I have to chose the craft ideas that would best allow me to relate to real life issues surrounding poverty, ie food, water, shelter...
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